Subtitle generators are the trend and a direct way of helping you simplify your recruitment process. Captions and subtitles are always an excellent idea, especially when trying to promote your business, ads, or even events.
Especially when other people are watching a video, there’s only so much they can capture in their heads. So subtitles are an excellent way of adding value to the video and making things easier to understand.
When we involve subtitle generators, things can get much easier regarding the recruitment onboarding process. Your candidates will have more space to understand more about what you are trying to explain.
1. Saves time
Time is one of the most valuable things we rely on when running a business, especially when we are concerned about hiring new candidates. Unfortunately, sitting and transcribing each word can be time-consuming, taking forever to get something done.
Trained professionals can take hours only to transcribe an hour-long video and when we mention this, we are talking about people with lots of experience in this field. Especially if you have difficulties specializing in this part, it might take even more time to repurpose your subtitles and content.
Automatic subtitle generator tools can save you days of loaded work. By using these tools, you can save days of hard work. First, you insert the video and audio content you’ll add. After, you put in the text and captions that can be inserted into the video.
These are all automated tools that fasten up the process. In this case, you’ll be able to use these subtitles immediately and not wait many days to do it manually. Many might argue about this part because they think manual transcription is more accurate, but the truth is that there isn’t too much difference between them.
2. It can save you money
Time and money go together. The more time you have, the more money you’ll have during the recruitment process. Especially when you are going through many applications, the last thing you want is to lose money and time. Compared to what we mentioned above, the less time you spend transcribing videos, the more time it’ll give you on your onboarding process.
Hiring a professional transcriptionist to do the work might be too expensive in the long term. That’s why we mentioned automatic subtitle generators. They have monthly plans or payments you can make every time you transcribe subtitles. In this case, it saves you lots of money by being an affordable option and speeding up the process.
3. Improves learnability
Especially when you have new hires in your company, you can use videos to teach them new things to learn. In most cases, videos are viewed by people for educational purposes. When you include subtitles to your video, it makes the learning experience much better.
Learning might be better for you when you are learning it in your native language. Still, subtitles can translate from any language, even if the audio is in a language you don’t understand.
Subtitles help newcomers enhance their learning experience and absorb content in a much better way, both visually and by audio. Studies show that subtitles in educational videos have paved the way for us to translate from more than 7000 languages, considering that only 20% of the population speaks English.
As a result, newcomers can absorb more information and fully understand the information they are consuming. Furthermore, videos that offer subtitles in more languages will also be viewed by more people.
4. Increases reach
Especially during the hiring phase, reach is something extremely important when it comes to reach. For example, let’s say you created a video trying to reach a broader range of candidates to hire. You can do so in multiple languages. However, this counts if you are hiring candidates in different languages and not only in English.
This will increase the number of views and the level of engagement.
5. Increases user-accessibility
During the recruitment onboarding process, newcomers want to have accessible information and see that it’s useful. After all, the last thing you want is for newcomers to get confused and not have sufficient information available.
How is information fully accessible? Well, your website is important in this part. Many candidates might visit your website to learn more about your business, but if they can’t access the right amount of information or suffer from high loading speeds, we may have many issues here.
According to research, higher loading speeds will increase bounce rates by 100%. In this case, the ideal loading time you want to have is around two to three seconds. People have many other things to worry about, especially when they are looking for a new job or about to enter a new job. Therefore, it’s important not to waste more of their time.
6. It affects SEO rankings and the value of your content
Search engine results can’t view or listen to content. If you add videos to your content, its performance won’t change anyhow. However, there’s one thing that does affect it: subtitles. Studies show that videos with subtitles will have an 80% higher chance of being viewed compared to not adding them.
Google algorithms scan these subtitles and will decide where the video belongs. This will increase your SEO rankings and make your promotions more visible to candidates.
For example, if you include a job poster on your website with a video clip, adding subtitles will make it more visible to newcomers and those who want to apply for your new job opening.
7. Allows you to generate much more content for your site
Subtitle generators give you enough free time to generate even more content for your website. Candidates are looking to apply for a job respect brands with a better reputation. Just think about it, if you manage to write more content in a smaller period of time, it’ll be much better for you.
By using subtitle generators, you can add subtitles and even convert them into a job description or blog posts once you create a video.
8. You don’t have to waste too much time explaining
If newcomers watch videos without subtitles, they may have too many questions to ask because of the uncertainties. Sometimes, when you need to explain new stuff to your newcomers, it’s never fun to do so, especially when you are live.
However, auto subtitles allow people to take notes, saving you from answering plenty of questions and wasting your time.
This isn’t only beneficial for you in the short term and the long term. Auto subtitles are getting more powerful each year and making the way we communicate information much easier than before.
Additionally, many transcription professionals are coming together to try and make auto subtitles more powerful. Each language has its own dialects and some expressions may sound the same, showing an incorrect word while it’s being transcribed.
Therefore, professionals are trying to be as accurate as possible and ensure that each word you say in a video is being shown correctly.
9. Ensure your subtitles are multilingual
This counts mostly if you are a company hiring in multiple languages. Maybe you are offering online courses in English only and may need to translate these into Spanish, for example.
In order to get things to work properly, you’ll need to have software that can translate subtitles into multiple languages. Each software has a different amount of languages it can offer for you to translate to. Some might have more languages they provide and some might have less.
Therefore, you need to identify which languages your company is working in initially. Is it an international company? Or, which countries is it operating in? What are the languages you need to transcribe your audio content? Always make sure to answer questions before you conclude something.
Wrapping it all up
These are our most important reasons for simplifying the recruitment onboarding process. Once you hire the right people, it’s always important to be able to give them the information they need. Also, let’s not forget when you are running a multi-lingual company. In that case, paying close attention to the subtitles is even more important. For example, in the advertisement industry, you are required to ideate viewer-engaging short clips, videos and posts for YouTube, Fb, Instagram, or LinkedIn business accounts. This is when an AI clip maker comes to your rescue. And, with reputable platforms like “Submagic.co”, you can create perfectly trimmed and edited videos/YouTube shorts in minutes. It is possible because of AI-automation. An all-in-one online video editor that is driven by deep-learning technology and machine learning algorithms is the soul of an AI content generator.
However, never forget one thing. Subtitle generators play a crucial role in transferring information to newcomers that might be working in another language other than English. Also, let’s not forget that they play a crucial role in allowing users who do speak the same language to understand what is being said.
We can only remember so much, but when we combine listening, writing and reading, things become much easier for us.
Tony Ademi is a freelance SEO content and copywriter. He has been in the writing industry for three years and has managed to write hundreds of SEO-optimized articles. Moreover, he has written articles that have ranked #1 on Google. Tony’s primary concern when writing an article is to do extensive research and ensure that the reader is engaged until the end.
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